In this module, we will explore the role of health communications for behavior change, and key principles in designing communication tools, focusing on how they are adapted & refined across different phases of a program and across contexts. We will also delve deeper into how communication strategies can be adapted to meet a number of challenges, including vaccine hesitancy, and reaching remote or marginalized populations.

---

Lecture 1: Health Communications and Behaviour Change I

1.1 Introduction

Lecture Slides

1.2 Principle 1

Lecture Slides

1.3 Principle 2

Lecture Slides

1.4 Principle 3

Lecture Slides

1.5 Designing a Communications Campaign

Lecture Slides

---

Lecture 2: Health Communications and Behaviour Change II

2.1 Introduction

Lecture Slides

2.2 The Importance of Context: Different Situations, Different Strategies

Lecture Slides

2.3 Vertical vs. Integrated Programs: Why Well-Funded Vertical Programs May Be Mistrusted.

Lecture Slides

2.4 Reaching Special Populations: Marginalized Populations, Health Services, and Refusals

Lecture Slides